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- W3113242785 abstract "The study investigates the mediating role of e-commerce through organizational and environmental factors with small and medium enterprises (SMEs) performance. The study follows a cross-sectional survey method approach. The study’s theoretical foundation is based on the resource-based view (RBV) and diffusion of innovation (DOI) theory. The current research identifies four manufacturing SMEs’ strata based on participation in the country’s exports using a stratified proportional random sampling technique. The research questionnaires were distributed among 700 top and middle-level managers of manufacturing SMEs. The data were analyzed by applying partial least square structural equational modeling (PLS-SEM) to examine the relationship between the exogenous, mediator, and endogenous variables. The finding reveals that top management support and competitive pressure have a significant positive impact on the use of e-commerce direct and mediation. At the same time, the adoption cost and government support have an insignificant impact on e-commerce usage. This study results can be used to enhance the use of e-commerce in Pakistan’s manufacturing SMEs to improve the country’s overall exports." @default.
- W3113242785 created "2020-12-21" @default.
- W3113242785 creator A5019213703 @default.
- W3113242785 creator A5062544556 @default.
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- W3113242785 date "2020-12-01" @default.
- W3113242785 modified "2023-10-16" @default.
- W3113242785 title "Organizational and Environmental Factors with the Mediating Role of E-Commerce and SME Performance" @default.
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- W3113242785 doi "https://doi.org/10.3390/joitmc6040196" @default.
- W3113242785 hasPublicationYear "2020" @default.
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