Matches in SemOpenAlex for { <https://semopenalex.org/work/W1015082759> ?p ?o ?g. }
Showing items 1 to 95 of
95
with 100 items per page.
- W1015082759 endingPage "145" @default.
- W1015082759 startingPage "135" @default.
- W1015082759 abstract "Abstract An experiment by Saegert [22] concerning the effect of levels-of-processing in memory on the recall and recognition of print advertisements was partially replicated and extended to television commercials. Similar results were obtained with the exception that more brand names were recalled in this experiment than in Saegert's original experiment. Possible explanations for the difference are discussed and the implications of these experiments with respect to memory processes and their relevance for advertising planning are outlined." @default.
- W1015082759 created "2016-06-24" @default.
- W1015082759 creator A5032569600 @default.
- W1015082759 creator A5035618644 @default.
- W1015082759 date "2012-05-18" @default.
- W1015082759 modified "2023-09-26" @default.
- W1015082759 title "Levels-of-Processing in Memory and the Recall and Recognition of Television Commercials" @default.
- W1015082759 cites W1505327459 @default.
- W1015082759 cites W1617165864 @default.
- W1015082759 cites W1878893887 @default.
- W1015082759 cites W1968407771 @default.
- W1015082759 cites W1980332117 @default.
- W1015082759 cites W1990451873 @default.
- W1015082759 cites W2018920219 @default.
- W1015082759 cites W2045385178 @default.
- W1015082759 cites W2053634326 @default.
- W1015082759 cites W2061009144 @default.
- W1015082759 cites W2065778132 @default.
- W1015082759 cites W2094397191 @default.
- W1015082759 cites W2102598266 @default.
- W1015082759 cites W2102839768 @default.
- W1015082759 cites W2160374785 @default.
- W1015082759 cites W2318710683 @default.
- W1015082759 cites W2322144418 @default.
- W1015082759 cites W2327037956 @default.
- W1015082759 cites W2410465364 @default.
- W1015082759 cites W2414179312 @default.
- W1015082759 cites W597824135 @default.
- W1015082759 doi "https://doi.org/10.1080/01633392.1980.10505297" @default.
- W1015082759 hasPublicationYear "2012" @default.
- W1015082759 type Work @default.
- W1015082759 sameAs 1015082759 @default.
- W1015082759 citedByCount "2" @default.
- W1015082759 countsByYear W10150827592013 @default.
- W1015082759 countsByYear W10150827592015 @default.
- W1015082759 crossrefType "journal-article" @default.
- W1015082759 hasAuthorship W1015082759A5032569600 @default.
- W1015082759 hasAuthorship W1015082759A5035618644 @default.
- W1015082759 hasConcept C100660578 @default.
- W1015082759 hasConcept C112698675 @default.
- W1015082759 hasConcept C144133560 @default.
- W1015082759 hasConcept C15744967 @default.
- W1015082759 hasConcept C158154518 @default.
- W1015082759 hasConcept C169760540 @default.
- W1015082759 hasConcept C169900460 @default.
- W1015082759 hasConcept C17744445 @default.
- W1015082759 hasConcept C180747234 @default.
- W1015082759 hasConcept C199539241 @default.
- W1015082759 hasConcept C2992153596 @default.
- W1015082759 hasConcept C2992181568 @default.
- W1015082759 hasConcept C90269970 @default.
- W1015082759 hasConceptScore W1015082759C100660578 @default.
- W1015082759 hasConceptScore W1015082759C112698675 @default.
- W1015082759 hasConceptScore W1015082759C144133560 @default.
- W1015082759 hasConceptScore W1015082759C15744967 @default.
- W1015082759 hasConceptScore W1015082759C158154518 @default.
- W1015082759 hasConceptScore W1015082759C169760540 @default.
- W1015082759 hasConceptScore W1015082759C169900460 @default.
- W1015082759 hasConceptScore W1015082759C17744445 @default.
- W1015082759 hasConceptScore W1015082759C180747234 @default.
- W1015082759 hasConceptScore W1015082759C199539241 @default.
- W1015082759 hasConceptScore W1015082759C2992153596 @default.
- W1015082759 hasConceptScore W1015082759C2992181568 @default.
- W1015082759 hasConceptScore W1015082759C90269970 @default.
- W1015082759 hasIssue "1" @default.
- W1015082759 hasLocation W10150827591 @default.
- W1015082759 hasOpenAccess W1015082759 @default.
- W1015082759 hasPrimaryLocation W10150827591 @default.
- W1015082759 hasRelatedWork W1144312883 @default.
- W1015082759 hasRelatedWork W167987333 @default.
- W1015082759 hasRelatedWork W1980104896 @default.
- W1015082759 hasRelatedWork W2005422594 @default.
- W1015082759 hasRelatedWork W2042491883 @default.
- W1015082759 hasRelatedWork W2049777313 @default.
- W1015082759 hasRelatedWork W2050060702 @default.
- W1015082759 hasRelatedWork W2059654431 @default.
- W1015082759 hasRelatedWork W2066897576 @default.
- W1015082759 hasRelatedWork W2074551623 @default.
- W1015082759 hasRelatedWork W2075844744 @default.
- W1015082759 hasRelatedWork W2090287160 @default.
- W1015082759 hasRelatedWork W2095495325 @default.
- W1015082759 hasRelatedWork W2116234040 @default.
- W1015082759 hasRelatedWork W2158053109 @default.
- W1015082759 hasRelatedWork W2171638965 @default.
- W1015082759 hasRelatedWork W2179282673 @default.
- W1015082759 hasRelatedWork W2604646056 @default.
- W1015082759 hasRelatedWork W2912087216 @default.
- W1015082759 hasRelatedWork W2968961300 @default.
- W1015082759 hasVolume "3" @default.
- W1015082759 isParatext "false" @default.
- W1015082759 isRetracted "false" @default.
- W1015082759 magId "1015082759" @default.
- W1015082759 workType "article" @default.