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- W101679300 abstract "Market power in the competitive electric marketplace will depend on being a low-price leader. Electric utility executives are beginning to peer over the wall into the emerging world of competitive electric markets. Many will be terrified by the uncertainties and disorder associated with new service offerings such as retail wheeling and the transformation of other vestiges of the vertically integrated electric monopolies known for the past 100 years. The potential for increased competition for retail customers promises to have as fundamental an effect on the electric utility industry as Wal-Mart has had on retailing. Firms that are prepared for the new competitive environment will be in the strongest position to respond to the marketplace; those that are not prepared might want to consider the fate of the corner five-and-dime. To remain competitive, utility executives must take proactive steps to redefine their vision of their company's future. Such a redefinition must include a candid assessment of the strategies to be taken to reposition their firm to succeed, not just within the existing service area but in multiple markets." @default.
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- W101679300 date "1993-07-15" @default.
- W101679300 modified "2023-09-23" @default.
- W101679300 title "The coming electric Wal-Mart" @default.
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