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- W1023432009 abstract "This article focus on the important issue of marketing that is Green marketing. This is one of the biggest needs of the time to keep our environment safe. So this article focuses on the various organizations or the corporates that are actually taking the initiative to keep our environment free from harmful pollutants. Many companies are adopting for capturing market opportunity and we can say that there is a future of marketing in India. There are many examples which show that how companies are moving towards this green concept." @default.
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- W1023432009 date "2014-08-02" @default.
- W1023432009 modified "2023-09-23" @default.
- W1023432009 title "GREEN MARKETING: THE EMERGING TREND IN INDIA" @default.
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