Matches in SemOpenAlex for { <https://semopenalex.org/work/W116531042> ?p ?o ?g. }
Showing items 1 to 81 of
81
with 100 items per page.
- W116531042 abstract "Airline electronic ticketing (e-ticket) system is an alternative marketing strategy implemented by airline companies to serve their customers via Internet infrastructure. Most of the airline companies employ e-ticket system in order to increase business value, reduce business operating expenses, explore new customers market and increase customers' satisfaction. One of key challenges of online service is how to manage service quality, which holds a significant importance of customer satisfaction. This study was designed to examine the relationship between online service quality dimensions with AirAsia customers' satisfaction towards e-ticket system. This study was also used technology readiness dimension to investigate the moderating effect of its on relationship between online service quality dimensions and customers' satisfaction. The sample used was from 139 AirAsia customers in UUM Kuala Lumpur and the empirical data were gathered by using structured questionnaire. From five selected online service quality dimensions; functionality, efficiency, convenience, and ease of use were shown to have a strong impact on customers' satisfaction, while only privacy shown the negative impact on customers' satisfaction. Subsequently, technology readiness was found to have a strong moderating effect on the relationship between online service quality dimensions and customers' satisfaction in e-ticket system. Finally, it was also found that technology readiness has a strong and significant relationship with customers' satisfaction." @default.
- W116531042 created "2016-06-24" @default.
- W116531042 creator A5052049038 @default.
- W116531042 creator A5065051783 @default.
- W116531042 date "2011-01-01" @default.
- W116531042 modified "2023-09-27" @default.
- W116531042 title "Relationship Between Online Service Quality Dimensions and Customers' Satisfaction: A Study of Electronic Ticketing (e-Ticketing) System in Airasia Berhad" @default.
- W116531042 hasPublicationYear "2011" @default.
- W116531042 type Work @default.
- W116531042 sameAs 116531042 @default.
- W116531042 citedByCount "0" @default.
- W116531042 crossrefType "dissertation" @default.
- W116531042 hasAuthorship W116531042A5052049038 @default.
- W116531042 hasAuthorship W116531042A5065051783 @default.
- W116531042 hasConcept C110875604 @default.
- W116531042 hasConcept C111472728 @default.
- W116531042 hasConcept C112698675 @default.
- W116531042 hasConcept C136764020 @default.
- W116531042 hasConcept C138885662 @default.
- W116531042 hasConcept C140781008 @default.
- W116531042 hasConcept C144133560 @default.
- W116531042 hasConcept C162853370 @default.
- W116531042 hasConcept C185592680 @default.
- W116531042 hasConcept C191511416 @default.
- W116531042 hasConcept C198531522 @default.
- W116531042 hasConcept C202444582 @default.
- W116531042 hasConcept C2776540713 @default.
- W116531042 hasConcept C2779530757 @default.
- W116531042 hasConcept C2780378061 @default.
- W116531042 hasConcept C33676613 @default.
- W116531042 hasConcept C33923547 @default.
- W116531042 hasConcept C38652104 @default.
- W116531042 hasConcept C41008148 @default.
- W116531042 hasConcept C43617362 @default.
- W116531042 hasConceptScore W116531042C110875604 @default.
- W116531042 hasConceptScore W116531042C111472728 @default.
- W116531042 hasConceptScore W116531042C112698675 @default.
- W116531042 hasConceptScore W116531042C136764020 @default.
- W116531042 hasConceptScore W116531042C138885662 @default.
- W116531042 hasConceptScore W116531042C140781008 @default.
- W116531042 hasConceptScore W116531042C144133560 @default.
- W116531042 hasConceptScore W116531042C162853370 @default.
- W116531042 hasConceptScore W116531042C185592680 @default.
- W116531042 hasConceptScore W116531042C191511416 @default.
- W116531042 hasConceptScore W116531042C198531522 @default.
- W116531042 hasConceptScore W116531042C202444582 @default.
- W116531042 hasConceptScore W116531042C2776540713 @default.
- W116531042 hasConceptScore W116531042C2779530757 @default.
- W116531042 hasConceptScore W116531042C2780378061 @default.
- W116531042 hasConceptScore W116531042C33676613 @default.
- W116531042 hasConceptScore W116531042C33923547 @default.
- W116531042 hasConceptScore W116531042C38652104 @default.
- W116531042 hasConceptScore W116531042C41008148 @default.
- W116531042 hasConceptScore W116531042C43617362 @default.
- W116531042 hasLocation W1165310421 @default.
- W116531042 hasOpenAccess W116531042 @default.
- W116531042 hasPrimaryLocation W1165310421 @default.
- W116531042 hasRelatedWork W1587873035 @default.
- W116531042 hasRelatedWork W1770456917 @default.
- W116531042 hasRelatedWork W1987323400 @default.
- W116531042 hasRelatedWork W2159868771 @default.
- W116531042 hasRelatedWork W2253952320 @default.
- W116531042 hasRelatedWork W2342257507 @default.
- W116531042 hasRelatedWork W2371997090 @default.
- W116531042 hasRelatedWork W2617577049 @default.
- W116531042 hasRelatedWork W2646766111 @default.
- W116531042 hasRelatedWork W2741629695 @default.
- W116531042 hasRelatedWork W2944160535 @default.
- W116531042 hasRelatedWork W2983857436 @default.
- W116531042 hasRelatedWork W2991185881 @default.
- W116531042 hasRelatedWork W3030377327 @default.
- W116531042 hasRelatedWork W3115601966 @default.
- W116531042 hasRelatedWork W3134541166 @default.
- W116531042 hasRelatedWork W3177503792 @default.
- W116531042 hasRelatedWork W3200802051 @default.
- W116531042 hasRelatedWork W3202868700 @default.
- W116531042 hasRelatedWork W783197520 @default.
- W116531042 isParatext "false" @default.
- W116531042 isRetracted "false" @default.
- W116531042 magId "116531042" @default.
- W116531042 workType "dissertation" @default.