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- W1168601304 abstract "Buzzfeed and other internet news media companies have become notorious for creating pithy, interest-piquing headlines that promise a light, easily digestible, often humorous reward for your click. The content relies heavily on lists, quizzes and community contribution, and in return, community contributors may find their work trending or even going viral. This presentation explores the question: what does Buzzfeed know about human cognition that we in education might adapt, play off of, or steal? What makes us decide to click in and engage with material, or move on to the next thing? Come discover the cognitive science behind clickbait; you won’t believe what happens next!Handout: https://docs.google.com/document/d/19JOVCZt0o4b6o44cs_FMFnDyOz3JLjVrtOXEoFL876A/edit#heading=h.jtzbn3xbl7qx" @default.
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- W1168601304 date "2015-01-01" @default.
- W1168601304 modified "2023-09-26" @default.
- W1168601304 title "5 Words You Never Thought You'd Hear at the eLearning Summit: The Cognitive Science of Clickbait" @default.
- W1168601304 hasPublicationYear "2015" @default.
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