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- W125359597 abstract "In addition to a rebranding strategy that included revamping the iconic Starbucks logo just over one year ago, the company is also planning a multimillion dollar overhaul of its European stores in an effort to boost sales in the region. Although the franchise has been wildly successful in the U.S. and performs well in Asia,…" @default.
- W125359597 created "2016-06-24" @default.
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- W125359597 date "2012-01-01" @default.
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- W125359597 title "An American Coffee Company in Paris – Starbucks Rebrands French Stores" @default.
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