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- W133324512 abstract "Consumer-oriented firms (B2C) have grasped the benefits of modern integrated information technology (IT) systems as CRM and web-shops that allow them to capture, store, and manage consumer data to ..." @default.
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- W133324512 date "2014-01-01" @default.
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- W133324512 title "A case study of IT-based and human interaction in industrial business relationships" @default.
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