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- W141738251 abstract "The purpose of this study is to look at the management of innovation in consumer service firms and more precisely to define the possible relationships between the degree of refinement in innovation process, the marketing competence of the organization and the financial performance of a new service." @default.
- W141738251 created "2016-06-24" @default.
- W141738251 creator A5043576266 @default.
- W141738251 date "1997-01-01" @default.
- W141738251 modified "2023-09-24" @default.
- W141738251 title "Service Development Process and Performance: Facts and Measures" @default.
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- W141738251 doi "https://doi.org/10.1007/978-3-322-91507-8_7" @default.
- W141738251 hasPublicationYear "1997" @default.
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