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- W1490201539 abstract "Many brick and mortar companies have decided to enter e-commerce markets. However, the effects of ecommerce on individual business are varied based on several conditions. The ability to attract and retain customers is important to the success of online businesses. This study examines how consumers perceive online shopping and which factors are perceived differently between consumers who prefer online shopping and consumers who prefer offline (physical store) shopping. The better an online business understands the perceptions of these shoppers, the higher the chance that they can attract and retain customers." @default.
- W1490201539 created "2016-06-24" @default.
- W1490201539 date "2006-01-01" @default.
- W1490201539 modified "2023-10-18" @default.
- W1490201539 title "CONSUMER PERCEPTIONS OF ONLINE SHOPPING" @default.
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- W1490201539 doi "https://doi.org/10.48009/2_iis_2006_177-181" @default.
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