Matches in SemOpenAlex for { <https://semopenalex.org/work/W1490808893> ?p ?o ?g. }
Showing items 1 to 59 of
59
with 100 items per page.
- W1490808893 abstract "Accounting, especially strategic management accounting, provides significant contributions to companies for decisions in environments of intense competition. Accounting, which has positive effects of company strategy development and management, has become a required facet of marketing, another area that has gained significance. The aim of this study is to assess the contributions of accounting to marketing performance management and other areas related to marketing development and to evaluate the relationship and synergies between marketing and accounting with comparative examples. Keywords: strategic managerial accounting; performance measurement; marketing accounting JEL Classifications: M310; M410" @default.
- W1490808893 created "2016-06-24" @default.
- W1490808893 creator A5088446940 @default.
- W1490808893 date "2014-12-01" @default.
- W1490808893 modified "2023-10-14" @default.
- W1490808893 title "Accounting for Marketing: Marketing Performance Through Financial Results" @default.
- W1490808893 cites W1502001781 @default.
- W1490808893 cites W1582698431 @default.
- W1490808893 cites W1804814971 @default.
- W1490808893 cites W1833349187 @default.
- W1490808893 cites W2000249970 @default.
- W1490808893 cites W2014764296 @default.
- W1490808893 cites W2044072828 @default.
- W1490808893 cites W2044508167 @default.
- W1490808893 cites W2049355845 @default.
- W1490808893 cites W2051271572 @default.
- W1490808893 cites W2088856678 @default.
- W1490808893 cites W2108606458 @default.
- W1490808893 cites W2113946992 @default.
- W1490808893 cites W2141575258 @default.
- W1490808893 cites W2151270679 @default.
- W1490808893 cites W2193038455 @default.
- W1490808893 cites W3152699616 @default.
- W1490808893 cites W39615584 @default.
- W1490808893 cites W3142222335 @default.
- W1490808893 hasPublicationYear "2014" @default.
- W1490808893 type Work @default.
- W1490808893 sameAs 1490808893 @default.
- W1490808893 citedByCount "2" @default.
- W1490808893 countsByYear W14908088932018 @default.
- W1490808893 countsByYear W14908088932020 @default.
- W1490808893 crossrefType "journal-article" @default.
- W1490808893 hasAuthorship W1490808893A5088446940 @default.
- W1490808893 hasConcept C121955636 @default.
- W1490808893 hasConcept C144133560 @default.
- W1490808893 hasConcept C162853370 @default.
- W1490808893 hasConcept C192975520 @default.
- W1490808893 hasConceptScore W1490808893C121955636 @default.
- W1490808893 hasConceptScore W1490808893C144133560 @default.
- W1490808893 hasConceptScore W1490808893C162853370 @default.
- W1490808893 hasConceptScore W1490808893C192975520 @default.
- W1490808893 hasLocation W14908088931 @default.
- W1490808893 hasLocation W14908088932 @default.
- W1490808893 hasOpenAccess W1490808893 @default.
- W1490808893 hasPrimaryLocation W14908088931 @default.
- W1490808893 hasRelatedWork W2043395798 @default.
- W1490808893 hasRelatedWork W2076527716 @default.
- W1490808893 hasRelatedWork W2079265302 @default.
- W1490808893 hasRelatedWork W2169256941 @default.
- W1490808893 hasRelatedWork W2230367241 @default.
- W1490808893 hasRelatedWork W2365736814 @default.
- W1490808893 hasRelatedWork W2567272173 @default.
- W1490808893 hasRelatedWork W2943834425 @default.
- W1490808893 hasRelatedWork W3132716659 @default.
- W1490808893 hasRelatedWork W2125898354 @default.
- W1490808893 isParatext "false" @default.
- W1490808893 isRetracted "false" @default.
- W1490808893 magId "1490808893" @default.
- W1490808893 workType "article" @default.