Matches in SemOpenAlex for { <https://semopenalex.org/work/W1490968723> ?p ?o ?g. }
Showing items 1 to 90 of
90
with 100 items per page.
- W1490968723 abstract "This study examines the impact of retail promotion on the purchase of private label products. The influence of private label coupons, national brand coupons, and store features is examined. To identify these effects, a logistic model Probit is estimated where the binary variable equals 1 if the household buys the private label product, and equals 0 if the private label product is not bought. The model gives the probability that Y=1 is chosen conditional on a set of explanatory variables. In this study we focus on the American processed cheese transactions and we use the ACNielsen Homescan Panel of U.S. households for the year 2005. No significant relationship was found between private label purchase and the level of private label couponing activity. Although increasing private label couponing has no impact on increasing private label purchase, a strong negative relationship was found between national brand manufacturer couponing activity and private label purchase decision. Therefore, national brand couponing appears to be an effective strategy for manufacturers to deter the private label growth in the processed cheese market." @default.
- W1490968723 created "2016-06-24" @default.
- W1490968723 creator A5009607258 @default.
- W1490968723 creator A5014265886 @default.
- W1490968723 date "2010-01-01" @default.
- W1490968723 modified "2023-09-27" @default.
- W1490968723 title "The Impact of Retail Promotion on the Purchase of Private Label Products: The Case of U.S. Processed Cheese" @default.
- W1490968723 cites W1513239584 @default.
- W1490968723 cites W1974464572 @default.
- W1490968723 cites W2018223013 @default.
- W1490968723 cites W2050155111 @default.
- W1490968723 cites W2117948452 @default.
- W1490968723 cites W2119693838 @default.
- W1490968723 cites W2124758339 @default.
- W1490968723 cites W2158471617 @default.
- W1490968723 doi "https://doi.org/10.22004/ag.econ.61286" @default.
- W1490968723 hasPublicationYear "2010" @default.
- W1490968723 type Work @default.
- W1490968723 sameAs 1490968723 @default.
- W1490968723 citedByCount "0" @default.
- W1490968723 crossrefType "posted-content" @default.
- W1490968723 hasAuthorship W1490968723A5009607258 @default.
- W1490968723 hasAuthorship W1490968723A5014265886 @default.
- W1490968723 hasConcept C105795698 @default.
- W1490968723 hasConcept C112698675 @default.
- W1490968723 hasConcept C144133560 @default.
- W1490968723 hasConcept C149782125 @default.
- W1490968723 hasConcept C162324750 @default.
- W1490968723 hasConcept C162853370 @default.
- W1490968723 hasConcept C17744445 @default.
- W1490968723 hasConcept C184314375 @default.
- W1490968723 hasConcept C199539241 @default.
- W1490968723 hasConcept C2524010 @default.
- W1490968723 hasConcept C27574286 @default.
- W1490968723 hasConcept C2778993002 @default.
- W1490968723 hasConcept C2779084295 @default.
- W1490968723 hasConcept C2779465856 @default.
- W1490968723 hasConcept C33923547 @default.
- W1490968723 hasConcept C67257552 @default.
- W1490968723 hasConcept C70339092 @default.
- W1490968723 hasConcept C90673727 @default.
- W1490968723 hasConcept C94625758 @default.
- W1490968723 hasConcept C98147612 @default.
- W1490968723 hasConceptScore W1490968723C105795698 @default.
- W1490968723 hasConceptScore W1490968723C112698675 @default.
- W1490968723 hasConceptScore W1490968723C144133560 @default.
- W1490968723 hasConceptScore W1490968723C149782125 @default.
- W1490968723 hasConceptScore W1490968723C162324750 @default.
- W1490968723 hasConceptScore W1490968723C162853370 @default.
- W1490968723 hasConceptScore W1490968723C17744445 @default.
- W1490968723 hasConceptScore W1490968723C184314375 @default.
- W1490968723 hasConceptScore W1490968723C199539241 @default.
- W1490968723 hasConceptScore W1490968723C2524010 @default.
- W1490968723 hasConceptScore W1490968723C27574286 @default.
- W1490968723 hasConceptScore W1490968723C2778993002 @default.
- W1490968723 hasConceptScore W1490968723C2779084295 @default.
- W1490968723 hasConceptScore W1490968723C2779465856 @default.
- W1490968723 hasConceptScore W1490968723C33923547 @default.
- W1490968723 hasConceptScore W1490968723C67257552 @default.
- W1490968723 hasConceptScore W1490968723C70339092 @default.
- W1490968723 hasConceptScore W1490968723C90673727 @default.
- W1490968723 hasConceptScore W1490968723C94625758 @default.
- W1490968723 hasConceptScore W1490968723C98147612 @default.
- W1490968723 hasLocation W14909687231 @default.
- W1490968723 hasOpenAccess W1490968723 @default.
- W1490968723 hasPrimaryLocation W14909687231 @default.
- W1490968723 hasRelatedWork W107110846 @default.
- W1490968723 hasRelatedWork W1481150599 @default.
- W1490968723 hasRelatedWork W1579300507 @default.
- W1490968723 hasRelatedWork W2018223013 @default.
- W1490968723 hasRelatedWork W2041901271 @default.
- W1490968723 hasRelatedWork W2119356004 @default.
- W1490968723 hasRelatedWork W2297123447 @default.
- W1490968723 hasRelatedWork W2590334885 @default.
- W1490968723 hasRelatedWork W2597496546 @default.
- W1490968723 hasRelatedWork W2915360766 @default.
- W1490968723 hasRelatedWork W2922483164 @default.
- W1490968723 hasRelatedWork W3123067824 @default.
- W1490968723 hasRelatedWork W3123374393 @default.
- W1490968723 hasRelatedWork W3124820723 @default.
- W1490968723 hasRelatedWork W3149131007 @default.
- W1490968723 hasRelatedWork W3150922370 @default.
- W1490968723 hasRelatedWork W3193546229 @default.
- W1490968723 hasRelatedWork W630322992 @default.
- W1490968723 hasRelatedWork W3123520625 @default.
- W1490968723 hasRelatedWork W3124381335 @default.
- W1490968723 isParatext "false" @default.
- W1490968723 isRetracted "false" @default.
- W1490968723 magId "1490968723" @default.
- W1490968723 workType "article" @default.