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- W1510174489 abstract "A new system for real-time customer relationship management is proposed. The system is based on deploying a network of RFID readers throughout an environment. Information about the presence or lingering of participating customers at different times of day is collected providing valuable marketing information for better service provision. The implementation of the proposed system includes a database management program and an intuitive user interface allowing real-time access to the data acquired by the network." @default.
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- W1510174489 date "2005-01-01" @default.
- W1510174489 modified "2023-09-25" @default.
- W1510174489 title "Wireless RFID Networks for Real-Time Customer Relationship Management" @default.
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- W1510174489 doi "https://doi.org/10.1007/11596042_109" @default.
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