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- W1521867464 abstract "Direct Product Profit (DPP) is a decision making tool that helps the food merchandiser by providing a better indication of the profitability of products on the supermarket shelves. Direct Product Profit allocates Direct Product Costs (DPC) to individual products. These DPCs are subtracted from gross margin to derive DPP. This paper reports on the use of DPP in the syrup product section of a chain of supermarkets. Implications for managerial action are also discussed." @default.
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- W1521867464 date "1988-09-01" @default.
- W1521867464 modified "2023-09-23" @default.
- W1521867464 title "DIRECT PRODUCT PROFIT: A VIEW FROM THE SUPERMARKET INDUSTRY" @default.
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- W1521867464 doi "https://doi.org/10.22004/ag.econ.26949" @default.
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