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- W1527030696 abstract "Abstract Advances in mobile technology and the growing availability of smartphones are stimulating the rapid development of mobile commerce applications. Mobile commerce (m‐commerce) is a new type of e‐commerce, enabling transactions to be conducted via mobile devices. Due to its unique characteristics, m‐commerce promises new business opportunities with unprecedented market potential. This entry provides a review of the literature on m‐commerce with a focus on the state of the art in m‐commerce research and applications, providing a market overview and a discussion of enabling technologies, business models, user adoption, regulation and policy, and an outlook on future developments." @default.
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- W1527030696 date "2015-02-11" @default.
- W1527030696 modified "2023-10-12" @default.
- W1527030696 title "Mobile Commerce Applications" @default.
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- W1527030696 doi "https://doi.org/10.1002/9781118767771.wbiedcs125" @default.
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