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- W1531470022 abstract "ALTHOUGH THERE ARE MANY POSSIBLE links and ways to join them in the publishing chain for scholarly journal articles, the first and last links are always authors and readers. Unless it satisfies the motivations and goals of both authors and readers, electronic publishing cannot com- pletely succeed. One of the most frequently cited advantages of elec- tronic publishing is the loss of distinction between readers and au- thors and the shared motivation of both to have more opportunities for collaboration. Unfortunately, many goals of authors and readers are not shared. Authors are primarily motivated by career advance- ment and long-term contributions to their discipline, readers by keep- ing up in their field and work-related tasks. Many other factors enter into the process as well-some of which coincide while others conflict. INTRODUCTION The process of electronic publishing on commercial online sys- tems traditionally involves many interrelated, but mostly separate, parts. These parts may be depicted as steps leading to a completed search request or, more commonly, as links that together form an informa- tion generation and use chain. Each component is dependent on the others, and together the whole leads to something greater than the parts. Like a value chain within a company's operations, an information generation/use chain forms a system of interdependent activities," @default.
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- W1531470022 title "Authors and Readers: The Keys to Success or Failure for Electronic Publishing" @default.
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