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• W1532076501 abstract "In this paper I will discuss a representation of the decision-making process that is based on images production, and exploitation, in order to propose theoretical refinement of the link between decisional behaviour and mental images in economic contexts. To do so, I will start by shortly presenting Beach and Mitchell' s model (1987). I will then extend it to economics, by comparing its implications with those deriving from two more traditional approaches, both the neoclassical one and those recently from Simon' s bounded rationality theory: The most significant consequences of an image-based model appear to be: i) wider cognitive foundations for the decision process; ii) the need to extend the concept of rationality by enlarging its relationship with that of imagination; iii) a new and fuller image of the economic agent." @default.
• W1532076501 created "2016-06-24" @default.
• W1532076501 creator A5048988907 @default.
• W1532076501 date "2003-05-01" @default.
• W1532076501 modified "2023-09-27" @default.
• W1532076501 title "BEYOND RATIONALITY: IMAGES AS GUIDE-LINES TO CHOICE" @default.
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• W1532076501 hasPublicationYear "2003" @default.
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