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- W1532475588 abstract "In tourism, intermediaries play a crucial role in distributing information between tourism suppliers and tourism consumers. Key developments in information systems technology have resulted in changes in distribution channels, with electronic distribution becoming widespread. This research examines the interaction of tourism suppliers with destination marketing organisations in participating in destination marketing systems, examining how the principal-agent relationship affects use of destination marketing systems." @default.
- W1532475588 created "2016-06-24" @default.
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- W1532475588 date "2003-01-01" @default.
- W1532475588 modified "2023-09-23" @default.
- W1532475588 title "How does the principal-agent relationship influence use of destination marketing systems: Theory and research design" @default.
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