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- W1539043853 abstract "The aim of the study is to explain the determinants of contractual completeness in franchise relationships by formulating and testing various propositions derived from transaction cost theory, agency theory, property rights theory, organizational capability theory and relational view of governance. The degree of contractual completeness depends on behavioural uncertainty (negatively), trust (positively), franchisees’ specific investments (negatively), environmental uncertainty (negatively), intangibility of system specific know-how (negatively) and contract design capabilities (positively). The hypotheses are tested with a data base consisting of 52 franchise systems in Austria. The empirical results support the hypotheses regarding behavioural uncertainty, trust and intangible system-specific know-how." @default.
- W1539043853 created "2016-06-24" @default.
- W1539043853 creator A5008189857 @default.
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- W1539043853 date "2010-10-19" @default.
- W1539043853 modified "2023-09-25" @default.
- W1539043853 title "Determinants of Contractual Completeness in Franchising" @default.
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- W1539043853 doi "https://doi.org/10.1007/978-3-7908-2615-9_2" @default.
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