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• W1549695317 abstract "Bundling of information goods (such as software and digitized music or TV) is omnipresent in today’s business-to-consumer environment. However, a surprisingly small number of articles address this issue within the information systems science (ISS) literature. By conducting a thorough literature review on the subject, this article shows that a lion’s share of the most important work on information technology product bundling is published outside the ISS arena. On the basis of the literature review, eight future research directions are presented." @default.
• W1549695317 created "2016-06-24" @default.
• W1549695317 creator A5037043054 @default.
• W1549695317 date "2008-01-01" @default.
• W1549695317 modified "2023-09-23" @default.
• W1549695317 title "Bundling of information goods: past, present and future" @default.
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