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- W1551210445 abstract "1. Public Relations: What Is It and Why Do We Use It? 2. Getting from There to Here. 3. The Theoretical Framework. 4. Planning for Results. 5. Corporate Public Relations. 6. Crisis Public Relations. 7. Internal Communications. 8. Community Relations and Sponsorship. 9. Specialist Public Relations. 10. Where Do We Go from Here? Appendices. Bibliography. Index." @default.
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- W1551210445 date "1995-08-01" @default.
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- W1551210445 title "Public Relations: An Introduction" @default.
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