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- W1559904699 abstract "The Solution Revolution: How Business, Government, and Social Enterprise Are Teaming Up to Solve Society's Toughest Problems William Eggers and Paul Macmillan (Boston, MA: Harvard Business Review Press, 2013) Traditional views of large-scale problem solving cling to the idea that social require government, organizations, and money. Not so, argue William Eggers and Paul Macmillan, both from Deloitte's Public Sector Practice. In The Solution Revolution, they ably demonstrate that the classic approach to solving big hairy audacious problems like providing clean water, energy, food, and housing for the bottom of the social pyramid is not only outdated but also neither efficient nor effective. There isn't enough money on the planet to solve the world's global challenges, and large organizations such as government are not effective operators in the dynamic global market Consequently, the gap between what citizens need and what the government can provide continues to widen. The economy, according to Eggers and Macmillan, has moved from a focus on product to a locus of solutions, creating a paradigm that they characterize as a economy. The solution economy has emerged, according to the authors, at the increasingly fluid boundaries between the private sector, government, and the public solution space, the borderlands where traditional sectors overlap. As multibillion-dollar markets form around solutions to some of the world's toughest problems, from fighting malaria to managing global waste to providing low-cost housing to educating the poorest of the poor, businesses, social entrepreneurs, nonprofits and multinational corporations compete, collaborate, and work together to create markets for solutions. We know that innovation happens at the edges of proximal disciplines; so, too, in the This emerging solution economy taps untapped markets; trades in social outcomes with unconventional currencies, such as public data, reputation, and social impact; and operates in unusual business models with fuzzy borders between the public and private sectors, governments, and philanthropy. As the authors note, sometimes the solution is as simple as a bar of Diarrhea kills 1.5 million children in the world, and yet one of the solutions is as obvious as it is simple: good hygiene requires soap. Soap kills germs. Unilever saw that what was necessary to reduce child death from diarrhea was the development of a sustainable market around providing soap to those in need. To create and penetrate this market, Unilever built an entire ecosystem to support a soap-based solution market for rural India. For example, Unilever worked with microlenders to open lines of credit for women who, once they had access to the product, could sell soap to entire villages. The Solution Revolution is rich with similar examples of Fortune 500 corporations engaging in the creation of solution markets to increase their reach and reposition their brands in the world of shared value--and delivering social good in the process. Moving well beyond metrics-based corporate social responsibility (CSR) programs, companies that engage in the solution economy, characterized by the authors as a new trillion-dollar market for good, can literally change the future. As a two-sided exchange between needs and solutions, the solution economy is not limited to the developing world: innovators and entrepreneurs such as Zipcar, Space X, and Recycle Bank also understand the need to create broad ecosystems to develop markets for solutions in the developed economies. …" @default.
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- W1559904699 date "2014-09-01" @default.
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- W1559904699 title "The Solution Revolution: How Business, Government, and Social Enterprise Are Teaming Up to Solve Society's Toughest Problems" @default.
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