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- W1565251623 abstract "I appreciate the opportunity to come before you and discuss solutions to the challenges that are facing the beef industry today. As a fourth generation cattle producer and the CEO of U. S. Premium Beef, the first large scale beef marketing cooperative in the United States, I am proud of the history of independence and perseverance that is a stalwart of the beef industry. Historically, it has been these traits that have enabled us to survive and prosper. Today and in the future it will be our cooperative efforts through strategically aligning ourselves between our many segments that will ensure survival. And, when referencing segments, I am referring to all participants up and down the food chain from the ranch to the consumer." @default.
- W1565251623 created "2016-06-24" @default.
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- W1565251623 date "1999-01-01" @default.
- W1565251623 modified "2023-09-27" @default.
- W1565251623 title "U.S. PREMIUM BEEF: A BEEF MARKETING STRATEGY FOR THE NEXT MILLENIUM" @default.
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