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- W1567175084 abstract "The user-generated Web provides new tools for participation by creating content. Drawing from uses and gratifications and social identity gratifications paradigms, the authors investigated quantitatively the differentiated uses of participatory technologies among diverse racial and ethnic groups of college students. Using qualitative techniques, we also explored the different discourses and meanings these social groups attach to these tools. A survey showed that among online users, minority groups – African-Americans, Latinos, and Asians – tend to create online content more frequently than white students. Four focus groups with different racial and ethnic groups revealed that the meanings attached to these participatory tools differ. Although three main principles emerged as organizing discourses – connecting, enacting the self, and struggling – these themes were framed differently. For instance, while social connection with friends and family was mentioned across all groups, connecting with niche communi..." @default.
- W1567175084 created "2016-06-24" @default.
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- W1567175084 date "2010-12-02" @default.
- W1567175084 modified "2023-09-29" @default.
- W1567175084 title "RACE AND ONLINE CONTENT CREATION" @default.
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- W1567175084 doi "https://doi.org/10.1080/1369118x.2010.514355" @default.
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