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- W156797770 abstract "E-tourism services open up new opportunities for businesses to expand and when possible to gain completive advantage. Dynamic pricing is an area of interest for both researchers and professionals. It’s the process of price specification in a way that best suits a tourism organization under certain circumstances that reflect its competitive environment. Many research studies have addressed dynamic pricing from different perspectives. This study suggests that the use of a hybrid approach that combines Delphi method and fuzzy cognitive maps is suitable for it introduces fuzzy logic in order to capture the subjectivity and vagueness involved into evaluating the business settings, but it also provides for the necessary flexibility in analyzing the assumptions and the implications of different pricing scenarios." @default.
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- W156797770 date "2013-01-01" @default.
- W156797770 modified "2023-09-27" @default.
- W156797770 title "An Approach to Hotel Services Dynamic Pricing Based on the Delphi Method and Fuzzy Cognitive Maps" @default.
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- W156797770 doi "https://doi.org/10.1007/978-3-642-41142-7_56" @default.
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