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- W1568162804 abstract "Inventors face three key problems when attempting to uncover new product inventions:vast design spaces, interconnected product elements, and uncertaintyas to the payoff to a proposed product design. In order to make vast designspaces tractable, inventors rely on search heuristics. The primary objective ofthis thesis is to enhance our understanding of the role that search heuristics playin the inventive process for physical products.The central metaphor underlying this study is that product invention canbe considered as a complex adaptive system. Invention is conceptualised as asearch process, on a landscape of product possibilities, by a population of profit-seekinginventors. It is argued that a substantial component of the inventiveprocess can be captured in an evolutionary algorithm, wherein product inventionsare continually created, tested in the marketplace, and ultimately displaced bysubsequent inventions.A simulation model of the process of product invention is developed using anovel synthesis of two general frameworks drawn from the literature of complexadaptive systems, Kauffman's NK model and Holland's genetic algorithm. Thesimulation model is used to test a series of hypotheses which examine the sensitivityof the product invention process to the search heuristics used by inventors,under varying levels of product element interconnection, and under varying levelsof uncertainty regarding payoffs to proposed product inventions.The key finding of the simulation experiments is that if search heuristics areconfined to those which are rooted in past experience, or to heuristics whichmerely generate variety, successful product invention does not occur. Successfulinvention only occurs when inventor's expectations as to the relative fitness ofpotential product inventions are incorporated into the model of invention. Thesimulations also demonstrate that the effectiveness of the search heuristics of inventorsis robust with respect to noisy expectations as to the worth of a potentialinvention, and is robust with respect to conditions of technical uncertainty. Thesimulation results underscore the importance of formal product / project evaluationprocedures in organisations, and the importance of market information wheninventing new products." @default.
- W1568162804 created "2016-06-24" @default.
- W1568162804 creator A5045190581 @default.
- W1568162804 date "2005-01-01" @default.
- W1568162804 modified "2023-09-28" @default.
- W1568162804 title "Product invention as a complex adaptive system: an investigation of the impact of inventors' search heuristics on the rate of invention" @default.
- W1568162804 hasPublicationYear "2005" @default.
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