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- W1591706532 abstract "This paper investigates self‐service technology (SST) encounters among Canadian B2B (business‐to‐business) customers. It provides an understanding of key determinants of satisfaction and dissatisfaction. This research also explores issues relating to service recovery in case of SST failure and effects of favorable/ unfavorable SST encounters on business relationships. The study finds that B2B customers experience satisfaction from different sources as compared to B2C customers. These sources include speed, process efficiency and cost savings. Service recovery has been found to be a critical problem with regards to SST." @default.
- W1591706532 created "2016-06-24" @default.
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- W1591706532 date "2004-04-01" @default.
- W1591706532 modified "2023-10-14" @default.
- W1591706532 title "Self‐service with a smile?" @default.
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- W1591706532 doi "https://doi.org/10.1108/09564230410532510" @default.
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