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- W1595856749 abstract "PurposeThe travel plan designed for the O2 is described in this case study as the teaching materials to help student understand how to make a travel plan for a newly developedleisure venue and the factors to be considered in making the plan. It illustrates how to design multimode transportation and mode split for passenger travel. It also allows students to consider environmental protection issues when developing a green travel plan for a new area.Design/methodology/approachThis case is mainly secondary research and compiled from published resources about The O2, survey outcomes and monitoring reports provided by Anschutz Entertainment Group(AEG) (2006, 2007), as well as other relevant literature.FindingsThe travel plan is developed with comprehensive targets and a monitoring programme to encourage environmentally sustainable travel choices by visitors to the O2, and devised a coordinated approach for the benefit of the environment around the O2. Key strategies proposed in the travel plan include the appointment of a full time transport coordinator to work with partnership organisations, including the London Borough of Greenwich (LBG), Transport for London (TfL) and other transport operators, improvements to bus and underground services and a new river service from central London.What is original/value of paperThe travel plan endeavours to encourage environmentally sustainable travel choices by visitors to the O2. The value of describing the travel plan in the case brings the readers a coordinated approach for the benefit of the environment around the O2. This seeks to encourage visitors to the O2 to use alternative modes to the private car or make more efficient use of existing modes and to introduce the health benefits of more sustainable travel." @default.
- W1595856749 created "2016-06-24" @default.
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- W1595856749 date "2010-01-01" @default.
- W1595856749 modified "2023-09-27" @default.
- W1595856749 title "Millennium Dome to O2: travel plan for a new entertainment facility" @default.
- W1595856749 hasPublicationYear "2010" @default.
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