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- W1694368429 abstract "This paper explores the extent to which authenticity may serve as a competitive advantage for remote area tourism destinations. The challenges facing remote area tourism are described, and two case studies are presented. The first is concerned with the 'special interest' activity of bird watching and the second with the more general interest international backpacker market. A review of previous research into these markets suggests that the tourist will seek out remote area destinations where the experiential outcomes are not substitutable, are specific (as opposed to general) in nature and relate to the unique qualities of the setting. In other cases, the costs of remote area travel outweigh the perceived value of authenticity. The paper introduces the concept of 'comparative authenticity' as a way of understanding the role authenticity plays in destination selection. Remote area tourism destinations are more likely to find competitive advantage in special interest tourism markets that are less willing to trade the authenticity of a setting for reduced travel costs." @default.
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- W1694368429 date "2007-01-01" @default.
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- W1694368429 title "Authenticity as Competitive Advantage for Remote Tourism Destinations" @default.
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