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- W176029745 abstract "Internet has become interactive, where it was in the beginning a medium for static informationdisplay created by specified contributors, it is now a dynamic information space with more than abillion users. Knowledge sharing is an important feature of the internet and to facilitate this, newapplications are invented. These interactive applications are called Web 2.0. The Internet made amove from the traditional Web 1.0 to Web 2.0. Capgemini takes close notice of this growth ofWeb 2.0 applications in the public market and is interested in the benefits of it in corporate use.Web 2.0 applications made for, and used within, companies are called Enterprise 2.0. This resultedin the main research question: “What is the business value of Enterprise 2.0 applications and howcan it be measured?”Web 2.0 is characterized by several principals; The web as a platform, services are provided, notpackaged software, with cost-effective scalability, also known as cloud computing; Harnessingcollective intelligence, using the wisdom of crowds for knowledge creation; Data is the next IntelInside, the value of applications is the information they provide and control over unique, hard-tocreatedata sources that get richer as more people use them; End of the software release cycle,continuous updating and trusting users for testing and as co-developers; Light weightprogramming models, lightweight user interfaces, development models and business models;Software above the level of a single device, services are provided and used by multiple computers;Rich user experience, deliver full scale applications and leveraging the long tail through customerself-service. Enterprise 2.0 is characterized by the same principles as Web 2.0. Severalfunctionalities describe the value of these kind of applications; Search, is the ability to find what islooked for; Links, should be used to show what is important and provide structure; Authoring,elicits the contribution of knowledge, insight, experience, a comment, a fact, an edit, a link and soon by users; Tags, allow better categorization of the content; Extensions, provide suggestions usingsmart algorithms that automated categorizations and pattern matching; Signals, users should beinformed when new content of interest appears.A thorough literature analysis on IS Success Models resulted in a synthesised research model. TheDeLone and McLean model of IS success is used as a basis; therefore the research model is calleda respecification of the D&M IS success model. In Enterprise 2.0 applications participation ofusers is more important than in traditional 1.0 applications; the research model has therefore anemphasis on Use. The constructs in the model are Information Quality, System Quality, ServiceQuality, Use, Active Use, Passive Use and Net Benefits.To measure the success of Enterprise 2.0 a cross-sectional survey is executed among 282 randomlypicked users of Yammer within Capgemini, an Enterprise 2.0 application which is just introduced.The results are analysed using Spearman’s correlation analysis and reliability is measured withCronbach’s alpha.The results show that all constructs but one (Service Quality) significant contribute to the NetBenefits and thus Enterprise 2.0 success. Also we found that Active Use is correlated withInformation Quality and Passive Use, which indicate that more messages will increase InformationQuality and Passive Use. We defined user groups and plotted them in an Activity Chart to find aroute to success in which Heavy Passive Users are an important focus group for future success.From the data results we conclude that gaining more followers in Yammer can be obtained byincreasing the number of messages posted.This study contributed to a deeper understanding of Enterprise 2.0 success. An Enterprise 2.0success model is created and empirically tested and revisited. Furthermore a new view onclassification of users is invented." @default.
- W176029745 created "2016-06-24" @default.
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- W176029745 date "2011-01-01" @default.
- W176029745 modified "2023-09-27" @default.
- W176029745 title "Is Capgemini ready for Enterprise 2.0? An empirical test among the Yammer community" @default.
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