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- W1801657688 abstract "An argument that makes use of a generalization activates the prototype for the category used in the generalization. We conducted two experiments that investigated how the activation of the prototype affects the persuasiveness of the argument. The results of the experiments suggest that the features of the prototype overshadow and partly overwrite the actual facts of the case. The case is, to some extent, judged as if it had the features of the prototype instead of the features it actually has. This prototype effect increases the persuasiveness of the argument in situations where the audience finds the judgment more warranted for the prototype than for the actual case (positive prototype effect), but decreases persuasiveness in situations where the audience finds the judgment less warranted for the prototype than for the actual case (negative prototype effect)." @default.
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- W1801657688 date "2015-05-06" @default.
- W1801657688 modified "2023-09-23" @default.
- W1801657688 title "Prototype Effect and the Persuasiveness of Generalizations" @default.
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- W1801657688 doi "https://doi.org/10.1007/s13164-015-0264-1" @default.
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