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- W1921404341 abstract "This paper is concerned with the subject of creativity and innovation specifically seeking to establish a multi-directional understanding of what creativity and innovation are, how they can be managed and enhanced to best support the organisation/company in the new economy. Additionally, the style of corporate culture best suited to nurturing the creative process has been studied including those factors adversely impacting it." @default.
- W1921404341 created "2016-06-24" @default.
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- W1921404341 date "2003-06-25" @default.
- W1921404341 modified "2023-09-26" @default.
- W1921404341 title "A scenario of innovation in a MNC and the potential to gain by exploiting it" @default.
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- W1921404341 doi "https://doi.org/10.1109/iemc.2002.1038405" @default.
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