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• W1946762707 abstract "Organizations can use social media analytics as an effective assessment tool from behavioral perspectives, HR as well as business pro cess to collaboratively build competency framework. The present piece of work is an attempt to put forth social media as a contemporary model in the light of the e xisting literature. Providing literature reviews, this paper also highlights curr ent practices of social media analytics as to how organizations are accessing vast amount of live data from social media in order to understand work-related be havioral aspects of the employees and their employability for both HR process and the business. The analyzed data on customers is also being taken into account to highlight patterns and customers’ sentiments related to the marketing efforts. Furthermore , on the basis of the above presented discussion this paper suggests the road map to how" @default.
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• W1946762707 date "2012-12-19" @default.
• W1946762707 modified "2023-09-23" @default.
• W1946762707 title "The contemporary framework on social media analytics as an emerging tool for behavior informatics, HR analytics and business process" @default.
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• W1946762707 hasPublicationYear "2012" @default.
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