Matches in SemOpenAlex for { <https://semopenalex.org/work/W1966873313> ?p ?o ?g. }
Showing items 1 to 68 of
68
with 100 items per page.
- W1966873313 abstract "Consumption is considered a privileged stance that enables us to reflect upon our contemporary experience within the context of the ever-growing penetration of the market in the most diverse spheres of our lives, especially in the realm of subjectivity. The close connection between media and consumption cultures gives rise to innovative formats and genres such as mass self-communication. The logics of entertainment, sociability and business intertwine in this type of interaction which is typical of today’s digital culture. In a fun way, an unprecedented volume of content is shared on digital social networks which congregate people and businesses around the world. In order to expand and captivate one’s customer base, the most diverse types of experience are offered, notably those which make use of the languages and logics of entertainment in order to capture the public’s ever evading attention in our hyper-saturated communicational ecosystem. The ambition to engage the consumer as a partner and fan of a given brand, product or service is present with varying degrees of transparency in market communication, rendering it indispensible to question the so called spontaneous participation in social networks.Key words: communication and consumption, social networks, fan-consumer, subjectivity." @default.
- W1966873313 created "2016-06-24" @default.
- W1966873313 creator A5038692533 @default.
- W1966873313 date "2012-08-31" @default.
- W1966873313 modified "2023-09-24" @default.
- W1966873313 title "Entretenimento, Sociabilidade e Consumo nas Redes Sociais: cativando o consumidor-fã" @default.
- W1966873313 doi "https://doi.org/10.4013/fem.2012.142.07" @default.
- W1966873313 hasPublicationYear "2012" @default.
- W1966873313 type Work @default.
- W1966873313 sameAs 1966873313 @default.
- W1966873313 citedByCount "9" @default.
- W1966873313 countsByYear W19668733132013 @default.
- W1966873313 countsByYear W19668733132015 @default.
- W1966873313 countsByYear W19668733132020 @default.
- W1966873313 countsByYear W19668733132021 @default.
- W1966873313 countsByYear W19668733132022 @default.
- W1966873313 crossrefType "journal-article" @default.
- W1966873313 hasAuthorship W1966873313A5038692533 @default.
- W1966873313 hasBestOaLocation W19668733131 @default.
- W1966873313 hasConcept C111472728 @default.
- W1966873313 hasConcept C112698675 @default.
- W1966873313 hasConcept C138885662 @default.
- W1966873313 hasConcept C144024400 @default.
- W1966873313 hasConcept C144133560 @default.
- W1966873313 hasConcept C17744445 @default.
- W1966873313 hasConcept C199539241 @default.
- W1966873313 hasConcept C202889954 @default.
- W1966873313 hasConcept C2778757428 @default.
- W1966873313 hasConcept C2780233690 @default.
- W1966873313 hasConcept C30772137 @default.
- W1966873313 hasConcept C36289849 @default.
- W1966873313 hasConcept C38652104 @default.
- W1966873313 hasConcept C41008148 @default.
- W1966873313 hasConcept C512170562 @default.
- W1966873313 hasConceptScore W1966873313C111472728 @default.
- W1966873313 hasConceptScore W1966873313C112698675 @default.
- W1966873313 hasConceptScore W1966873313C138885662 @default.
- W1966873313 hasConceptScore W1966873313C144024400 @default.
- W1966873313 hasConceptScore W1966873313C144133560 @default.
- W1966873313 hasConceptScore W1966873313C17744445 @default.
- W1966873313 hasConceptScore W1966873313C199539241 @default.
- W1966873313 hasConceptScore W1966873313C202889954 @default.
- W1966873313 hasConceptScore W1966873313C2778757428 @default.
- W1966873313 hasConceptScore W1966873313C2780233690 @default.
- W1966873313 hasConceptScore W1966873313C30772137 @default.
- W1966873313 hasConceptScore W1966873313C36289849 @default.
- W1966873313 hasConceptScore W1966873313C38652104 @default.
- W1966873313 hasConceptScore W1966873313C41008148 @default.
- W1966873313 hasConceptScore W1966873313C512170562 @default.
- W1966873313 hasIssue "2" @default.
- W1966873313 hasLocation W19668733131 @default.
- W1966873313 hasOpenAccess W1966873313 @default.
- W1966873313 hasPrimaryLocation W19668733131 @default.
- W1966873313 hasRelatedWork W2068087672 @default.
- W1966873313 hasRelatedWork W2158366894 @default.
- W1966873313 hasRelatedWork W2265075886 @default.
- W1966873313 hasRelatedWork W2350195196 @default.
- W1966873313 hasRelatedWork W2352556548 @default.
- W1966873313 hasRelatedWork W2373251516 @default.
- W1966873313 hasRelatedWork W2593058913 @default.
- W1966873313 hasRelatedWork W2617555445 @default.
- W1966873313 hasRelatedWork W2802527578 @default.
- W1966873313 hasRelatedWork W4205385626 @default.
- W1966873313 hasVolume "14" @default.
- W1966873313 isParatext "false" @default.
- W1966873313 isRetracted "false" @default.
- W1966873313 magId "1966873313" @default.
- W1966873313 workType "article" @default.