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- W1976405900 abstract "Log-linear trees restrict the log-linear model of quasi-symmetry so that parameters are interpretable as arc lengths in an additive tree. The tree representation can be interpreted further in terms of consumer heterogeneity, affording a dual interpretation in terms of both market structure and opportunities for market segmentation." @default.
- W1976405900 created "2016-06-24" @default.
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- W1976405900 date "1993-08-01" @default.
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- W1976405900 title "Log-Linear Trees: Models of Market Structure in Brand Switching Data" @default.
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- W1976405900 doi "https://doi.org/10.1177/002224379303000301" @default.
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