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- W1976481829 abstract "The authors advance a theoretical model of consumer negotiated pricing, using an orientation perspective. An overview of traditional participant interchange (transaction bound) negotiation research is provided, and a theoretical framework of pretransaction conditions that contribute to orienting consumers prior to participant interchange is developed. Finally, several managerial, public policy, and research implications derived from the orientation perspective are discussed." @default.
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- W1976481829 date "1987-04-01" @default.
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- W1976481829 title "A Theoretical Model of Consumer Negotiated Pricing: An Orientation Perspective" @default.
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- W1976481829 doi "https://doi.org/10.1177/002224298705100205" @default.
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