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- W1976750712 abstract "ABSTRACT The two cost approaches to pricing hotel rooms — namely the $1 per $1,000 approach and Hubbart formula—are well discussed in hospitality accounting textbooks. Textbooks cite them as two “well-known” formal pricing approaches. The two approaches determine room rates based on costs, and the Hubbart formula incorporates target net profits. As cost approaches, both disregard market factors in pricing rooms. Many hotel and motel managers, when asked about the two pricing models, showed little knowledge of them. Research studies on how room rates are determined in practice are few. The purpose of this study is to investigate how room rates are determined in practice and how the two cost models are being used by the industry." @default.
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- W1976750712 date "1997-09-01" @default.
- W1976750712 modified "2023-09-27" @default.
- W1976750712 title "Rooms Pricing in Practice and the Utility of two Cost Models" @default.
- W1976750712 doi "https://doi.org/10.1080/10913211.1997.10653700" @default.
- W1976750712 hasPublicationYear "1997" @default.
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