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- W1977205246 abstract "ABSTRACT The Astronomical Society of the Pacific (ASP), the Astronomical League (AL), and the Institute for Learning Innovation initiated a web survey of amateur astronomers' educational outreach in early 2002. A web survey was seen as the best viable and cost-effective option to reach the broad and dispersed target group, an open population. Although the unknown sample bias and response rate prevented us from generalizing with confidence, the sheer volume (N = 1,142) and the depth of responses to open-ended questions provided useful insights into amateur astronomers' current educational outreach efforts and their need for increased or improved outreach, and thus valuable input into the early planning stages of multiple projects. When the research team decided on the target population for the survey, it had to compromise between their ability to generalize to a known population (e.g., the membership of the AL or ASP) and the ultimate survey goal, receiving feedback from all potential amateur astronomers with internet access. This article discusses the pros and cons of using web surveys for front-end evaluation for an open population, including bias, reach, completion rate, abundance and quality of open-ended answers, ease, and cost." @default.
- W1977205246 created "2016-06-24" @default.
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- W1977205246 date "2007-05-08" @default.
- W1977205246 modified "2023-10-16" @default.
- W1977205246 title "Using Web Surveys in Early Front-End Evaluations with Open Populations: A Case Study of Amateur Astronomers" @default.
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- W1977205246 doi "https://doi.org/10.1080/10645570701263446" @default.
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