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- W1987943661 abstract "Two experiments investigated financial and nonfmancial motives involved in bargain hunting. Subjects read scenarios that described the purchase of a television set. Scenarios differed in terms of whether a bargain was received, whether there was personal financial gain, and whether the sale was acquired through skill or luck. The results suggest that subjects generally enjoyed bargains regardless of any financial gain, thereby implying that nonfmancial motives might also be involved. Surprisingly, bargains acquired skillfully were not enjoyed more than lucky bargains. Thus, achievement motives could not explain why subjects enjoyed bargains when there was no associated financial gain. Instead, it seemed that acquiring a bargain was primarily considered a matter of luck." @default.
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- W1987943661 date "1995-09-01" @default.
- W1987943661 modified "2023-09-26" @default.
- W1987943661 title "Nonfinancial Motives and Bargain Hunting1" @default.
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- W1987943661 doi "https://doi.org/10.1111/j.1559-1816.1995.tb02635.x" @default.
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