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- W1997206184 abstract "The arrival in the U.S. of global soccer star David Beckham, signed on a massive multiyear contract to the LA Galaxy, occasioned no end of media coverage. The hoopla surrounding this event saw the latest effort to change the national conversation regarding the grudging acceptance of soccer as a mass American sport. But the real story about U.S. men's soccer, as this essay argues, is the embryonic Latinization of the game along lines similar to Major League Baseball. Its deep roots in working class immigrant communities guarantee a more reliable and lucrative fan base than the more fickle middle-class audiences that soccer has traditionally attracted in the US. As a result, the recruitment of high-profile Latin American players may be more consequential than the entry of over-the-top European stars like Beckham." @default.
- W1997206184 created "2016-06-24" @default.
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- W1997206184 date "2007-01-01" @default.
- W1997206184 modified "2023-09-25" @default.
- W1997206184 title "The Ballad of Becks and Posh" @default.
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- W1997206184 doi "https://doi.org/10.1353/aq.2007.0087" @default.
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