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- W1998350052 abstract "Action theories about the process of mass communication are often theories explaining the behavior of individuals dealing with a social matter. Either they describe how individuals deal with the hardware of media transfer, i.e., interaction between man and machine, or they describe the cognitive and emotional interaction between the text base and the corresponding mental model of the text, i.e., interaction between concept formation and evaluation processes in the mind of the subjects. Hence, so-called para-social interaction between media protagonists and media recipients is often reconstructed as a special kind of individual mental behavior. Both producers as well as consumers are meant to act separately and independently. On this account mass communication is often seen as communication without reciprocity. But, as will be argued in this article, it is not strictly necessary to restrict the phenomenon of para-social interaction to the social cognition of individuals. The social usage theory of language offers an instrument to conceptualize language production and language comprehension as a joint action, even if the speaker and listener cannot see each other and do not act simultaneously. This point of view may be useful for a better understanding of the reasons why and the manner in which people perform certain communicative acts in the frame of mass communication" @default.
- W1998350052 created "2016-06-24" @default.
- W1998350052 creator A5058126012 @default.
- W1998350052 date "2001-01-01" @default.
- W1998350052 modified "2023-09-24" @default.
- W1998350052 title "‘Para-social Interaction’ – Social Interaction as a Matter of Fact?" @default.
- W1998350052 doi "https://doi.org/10.1515/comm.2001.26.4.499" @default.
- W1998350052 hasPublicationYear "2001" @default.
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