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- W2000594726 abstract "Entrepreneurial orientation (EO), market orientation (MO) and network ties are typically modelled as separate antecedents of performance. This research argues that the boundary conditions for such models are under-explored, as is their applicability to developing economy settings. Accordingly, this study develops a model that argues that the performance benefits of EO and MO are complementary, and vary across different levels of social and business network ties. Using primary data gathered from entrepreneurial firms operating in Ghana, our study finds that aligning high levels of EO and MO improves business performance, and particularly so when social and business network ties are well developed, since under these latter conditions, the performance benefits of aligning EO and MO are greatest." @default.
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- W2000594726 date "2013-01-01" @default.
- W2000594726 modified "2023-09-26" @default.
- W2000594726 title "The effects of strategic orientation and network ties on the performance of entrepreneurial firms" @default.
- W2000594726 doi "https://doi.org/10.5465/ambpp.2013.16942abstract" @default.
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