Matches in SemOpenAlex for { <https://semopenalex.org/work/W2011260958> ?p ?o ?g. }
Showing items 1 to 92 of
92
with 100 items per page.
- W2011260958 endingPage "78" @default.
- W2011260958 startingPage "73" @default.
- W2011260958 abstract "Internet research has grown tremendously over the last decade and we see new and elaborate ways to use the Internet for data generation with increased technological abilities as well as increased Internet usage among companies and consumers. This paper illustrates a qualitative online study within the field of marketing with focus on the consumption and communication of brands. The specific interest is in showing how a particular phenomenon is studied using different Internet research methods and how this has resulted in more thick qualitative descriptions of consumption and communication in an online environment. The paper shows how the aim and context of a study leads to an Internet research approach and how the online study was conducted, the methods that were used, the results it gave and thus also sketches the possibilities and future of Internet research. To cite this document: Anita Radón, Consumption and communication of luxury brands online – Illustrating a qualitative online case study, International Journal of Cyber Society and Education, Vol. 6, No. 1, pp. 73-78, 2013. Permanent link to this document: http://dx.doi.org/10.7903/ijcse.1043" @default.
- W2011260958 created "2016-06-24" @default.
- W2011260958 creator A5074938407 @default.
- W2011260958 date "2013-06-01" @default.
- W2011260958 modified "2023-10-04" @default.
- W2011260958 title "CONSUMPTION AND COMMUNICATION OF LUXURY BRANDS ONLINE – ILLUSTRATING A QUALITATIVE ONLINE CASE STUDY" @default.
- W2011260958 cites W1495883907 @default.
- W2011260958 cites W1607732097 @default.
- W2011260958 cites W1979673322 @default.
- W2011260958 cites W1983895294 @default.
- W2011260958 cites W2013290558 @default.
- W2011260958 cites W2113495927 @default.
- W2011260958 cites W2122733915 @default.
- W2011260958 cites W2144502588 @default.
- W2011260958 cites W2167665815 @default.
- W2011260958 cites W2262755957 @default.
- W2011260958 cites W2285629158 @default.
- W2011260958 cites W62069621 @default.
- W2011260958 doi "https://doi.org/10.7903/ijcse.1043" @default.
- W2011260958 hasPublicationYear "2013" @default.
- W2011260958 type Work @default.
- W2011260958 sameAs 2011260958 @default.
- W2011260958 citedByCount "3" @default.
- W2011260958 countsByYear W20112609582017 @default.
- W2011260958 countsByYear W20112609582018 @default.
- W2011260958 countsByYear W20112609582019 @default.
- W2011260958 crossrefType "journal-article" @default.
- W2011260958 hasAuthorship W2011260958A5074938407 @default.
- W2011260958 hasBestOaLocation W20112609581 @default.
- W2011260958 hasConcept C110875604 @default.
- W2011260958 hasConcept C112698675 @default.
- W2011260958 hasConcept C121332964 @default.
- W2011260958 hasConcept C136764020 @default.
- W2011260958 hasConcept C144024400 @default.
- W2011260958 hasConcept C144133560 @default.
- W2011260958 hasConcept C162853370 @default.
- W2011260958 hasConcept C166957645 @default.
- W2011260958 hasConcept C190248442 @default.
- W2011260958 hasConcept C202444582 @default.
- W2011260958 hasConcept C205649164 @default.
- W2011260958 hasConcept C2779343474 @default.
- W2011260958 hasConcept C3019036681 @default.
- W2011260958 hasConcept C30772137 @default.
- W2011260958 hasConcept C33923547 @default.
- W2011260958 hasConcept C36289849 @default.
- W2011260958 hasConcept C41008148 @default.
- W2011260958 hasConcept C50335755 @default.
- W2011260958 hasConcept C512338625 @default.
- W2011260958 hasConcept C62520636 @default.
- W2011260958 hasConcept C9652623 @default.
- W2011260958 hasConceptScore W2011260958C110875604 @default.
- W2011260958 hasConceptScore W2011260958C112698675 @default.
- W2011260958 hasConceptScore W2011260958C121332964 @default.
- W2011260958 hasConceptScore W2011260958C136764020 @default.
- W2011260958 hasConceptScore W2011260958C144024400 @default.
- W2011260958 hasConceptScore W2011260958C144133560 @default.
- W2011260958 hasConceptScore W2011260958C162853370 @default.
- W2011260958 hasConceptScore W2011260958C166957645 @default.
- W2011260958 hasConceptScore W2011260958C190248442 @default.
- W2011260958 hasConceptScore W2011260958C202444582 @default.
- W2011260958 hasConceptScore W2011260958C205649164 @default.
- W2011260958 hasConceptScore W2011260958C2779343474 @default.
- W2011260958 hasConceptScore W2011260958C3019036681 @default.
- W2011260958 hasConceptScore W2011260958C30772137 @default.
- W2011260958 hasConceptScore W2011260958C33923547 @default.
- W2011260958 hasConceptScore W2011260958C36289849 @default.
- W2011260958 hasConceptScore W2011260958C41008148 @default.
- W2011260958 hasConceptScore W2011260958C50335755 @default.
- W2011260958 hasConceptScore W2011260958C512338625 @default.
- W2011260958 hasConceptScore W2011260958C62520636 @default.
- W2011260958 hasConceptScore W2011260958C9652623 @default.
- W2011260958 hasIssue "1" @default.
- W2011260958 hasLocation W20112609581 @default.
- W2011260958 hasOpenAccess W2011260958 @default.
- W2011260958 hasPrimaryLocation W20112609581 @default.
- W2011260958 hasRelatedWork W104789007 @default.
- W2011260958 hasRelatedWork W1979270803 @default.
- W2011260958 hasRelatedWork W2011260958 @default.
- W2011260958 hasRelatedWork W2023505872 @default.
- W2011260958 hasRelatedWork W2205060579 @default.
- W2011260958 hasRelatedWork W2822431343 @default.
- W2011260958 hasRelatedWork W2945247411 @default.
- W2011260958 hasRelatedWork W3174195475 @default.
- W2011260958 hasRelatedWork W1896948038 @default.
- W2011260958 hasRelatedWork W2184126337 @default.
- W2011260958 hasVolume "6" @default.
- W2011260958 isParatext "false" @default.
- W2011260958 isRetracted "false" @default.
- W2011260958 magId "2011260958" @default.
- W2011260958 workType "article" @default.