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- W2012331657 abstract "Abstract This paper presents the findings of research into the relationship between operational and strategic ‘relatedness’ and the success or failure of 26 diversification moves undertaken by seven large French industrial companies. No direct relationship was found between operational relatedness and success. But the ability to exploit or strengthen competitive advantage through operational relatedness is linked with the success or failure of diversifications (conditional relationship). Managerial relatedness also appeared to be a condition of success. These results contribute to a better understanding of the importance of ‘relatedness’ in diversifications. The implications for practitioners should be useful considering that the rate of failure of these strategies is still high. The research makes it possible to develop a model of the diversification process." @default.
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- W2012331657 date "1993-10-01" @default.
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- W2012331657 title "Success in diversification: Building on core competences" @default.
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- W2012331657 doi "https://doi.org/10.1016/0024-6301(93)90080-y" @default.
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