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- W2016765362 abstract "ABSTRACT Measuring service quality in a reliable and valid manner is crucial. Accordingly, this study explores whether the tourism-oriented Importance-Performance construct is a theoretically sound measure of service quality. The conceptual analysis is followed by an empirical test of the construct's prediction capability within the realm of service quality/satisfaction framework in the tourism context of a large festival. Both the conceptual and empirical results clearly indicate that the validity of the Importance-Performance construct should be strongly doubted, and that tourism and hospitality managers as well as researchers would be better off avoiding the use of the Importance-Performance construct." @default.
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- W2016765362 date "2012-08-01" @default.
- W2016765362 modified "2023-09-23" @default.
- W2016765362 title "On the Validity of the “Importance Minus Performance” Construct—A Genuine Contribution of the Tourism Literature or a Mishap?" @default.
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- W2016765362 doi "https://doi.org/10.1080/10548408.2012.703039" @default.
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