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• W2018963846 abstract "Abstract This article considers how group-related notions of difference are advertised in the popular Spanish-language newspaper El Diario . Research on Hispanic Americans more generally has shown how identity formations occur through notions of imagined group pan-ethnicities vis-a-vis associations with particular nationalities of origin. This article adds to this research through analyzing how linguistic signs and virtual figures in El Diario ’s advertisements craft figures of personhood that contrast other groups with a working class, Spanish-speaking consumer in order to sell products. I also analyze advertisements for similar products and services in the New York Post to show how such strategies change across newspapers." @default.
• W2018963846 created "2016-06-24" @default.
• W2018963846 creator A5067527912 @default.
• W2018963846 date "2012-10-01" @default.
• W2018963846 modified "2023-09-27" @default.
• W2018963846 title "Recontextualizing ideologies about social difference in New York Spanish-language newspaper advertising" @default.
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• W2018963846 doi "https://doi.org/10.1016/j.langcom.2012.04.006" @default.
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