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- W2019363413 abstract "Abstract The purpose of this study was to identify information search behaviors of college student travelers by applying the concept of specialization. Dividing the college travelers into groups of high‐, medium‐, and low‐leveled specialization, the research investigated the perceived value of information content and information sources, and identified the main information sources used to obtain information for their recent spring break trips. It was observed that the different specialization groups assigned different values to information content and sources. The differences in the choice of information channel also appear to be substantial. As a result, the findings of this study supported the idea that the specialization concept can be used as an alternative approach to segment travelers in a more comprehensive way, which combines past experience, prior knowledge, and involvement that are important to classify travelers. Keywords: Specializationinformation search behaviorspring break" @default.
- W2019363413 created "2016-06-24" @default.
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- W2019363413 date "2009-11-01" @default.
- W2019363413 modified "2023-10-16" @default.
- W2019363413 title "INFORMATION SEARCH BEHAVIORS OF COLLEGE STUDENTS FOR SPRING BREAK TRIP IN THE USA: AN APPLICATION OF SPECIALIZATION CONCEPT" @default.
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- W2019363413 doi "https://doi.org/10.1080/10548400903277010" @default.
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