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- W2019436141 abstract "Journal Article Communication Effects of Advertising versus Direct Experience When both Search and Experience Attributes Are Present Get access Alice A. Wright, Alice A. Wright Search for other works by this author on: Oxford Academic PubMed Google Scholar John G. Lynch, Jr. John G. Lynch, Jr. Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 21, Issue 4, March 1995, Pages 708–718, https://doi.org/10.1086/209429 Published: 01 March 1995 Article history Received: 01 June 1992 Revision received: 01 February 1994 Published: 01 March 1995" @default.
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- W2019436141 title "Communication Effects of Advertising Versus Direct Experience When Both Search and Experience Attributes are Present" @default.
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