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- W2020891796 abstract "Communication is a much misunderstood word. It means more than just sending messages; proper communication consists of achieving a fully reciprocal understanding between two (or more) people, and this is a very complicated process. One person (the sender) has to turn his thoughts or intentions into words (written or oral) which he intends to communicate to the other. Some senders take a great deal of trouble to prepare and polish what they are going to say in an attempt to achieve a perfectly clear message. Others do not — they say or write the first thing that comes into their heads." @default.
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- W2020891796 modified "2023-09-27" @default.
- W2020891796 title "Putting it across loud and clear" @default.
- W2020891796 doi "https://doi.org/10.1108/eb001991" @default.
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