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- W2022120893 abstract "LEARNING OUTCOME: To design and market a nutrition and health promotion program for a health maintenance organization. Nutrition Counts Campaign “95” was designed to generate member and staff interest in nutrition, as well as referrals to nutrition services and health education classes. The campaign began during National Nutrition Month with a quiz concerning a variety of nutrition topics. The campaign was promoted via colorful bulletin boards, flyers in waiting rooms and stickers worn by staff. The Nutrition Counts Campaign was a coordinated effort by nineteen registered dietitians at thirteen health care delivery sites. Monthly fact sheets were distributed at all sites. Ten nutrition topics were addressed: sodium, dietary cholesterol, blood sugar, fiber, dietary fat, calcium, exercise, body mass index, cancer prevention guidelines and USDA Food Guide Pyramid. Several topics were coordinated with the corresponding national health education calendar. The campaign culminated with a repeat quiz from the first month. Prizes donated by local businesses were awarded to participants via a drawing at each health care delivery site. The prizes included sports shoes, cookbooks and gift certificates to health classes, supermarkets and restaurants. The campaign generated enthusiasm and increased awareness about good nutrition." @default.
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- W2022120893 date "1996-09-01" @default.
- W2022120893 modified "2023-09-27" @default.
- W2022120893 title "Nutrition Counts Campaign “95”" @default.
- W2022120893 doi "https://doi.org/10.1016/s0002-8223(96)00636-0" @default.
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